Bay Area Live

Your product. Our city. We make shelves move.

We purchase your product and give it to top local tastemakers.

They share what genuinely excites them — and you get real purchase data broken down by community and zip code.

When our tastemakers love it, we buy your inventory and distribute it: DTC and into retail through DisCo's distribution network.

Most programs give you a report.
We give you customers and buyers.
Wave 2 ships June 8, 2026 — apply now
Powered by Relish
3K+
SF tastemakers
Hyperlocal tastemakers with real community roots across the Bay Area
315
Bay Area zip codes
Next-day delivery · $10 flat · no subscription required
SF
Curated selection
Each wave curated for category diversity, product quality, and market fit
Real
data
Purchase conversion
By tastemaker, city, and zip code — not impressions

The Relisher Box

A curated box of products,
shipped to real local voices.

Each wave, we hand-select emerging CPG brands and put their products directly in the hands of SF's most trusted tastemakers.

🍬
Snacks Rotten Cruncheez
🌶️
Hot Sauce Yellowbird Ghost Pepper
🌽
Chips Santana Sea Salt Chips
🥒
Condiments Hot Girl Pickles
🥩
Meat Snacks Santa Gula Fuet
🍋
Beverages Agua Bucha Key Lime
🍵
Beverages Laurel's Matcha Latte
🍬
Snacks Rotten Cruncheez
🌶️
Hot Sauce Yellowbird Ghost Pepper
🌽
Chips Santana Sea Salt Chips
🥒
Condiments Hot Girl Pickles
🥩
Meat Snacks Santa Gula Fuet
🍋
Beverages Agua Bucha Key Lime
🍵
Beverages Laurel's Matcha Latte

Filled with your next favorite brands.

How it works

Simple for brands.
Honest for tastemakers.

No scripted posts. No manufactured hype. Relishers share what genuinely moves them — which is exactly why the data means something.

For brands
1
Apply for your category slot
We curate each wave for product quality, category diversity, and Bay Area market fit. No pay-to-play.
2
Ship product within 14 days
Ship to us and we distribute to our tastemaker network across SF, Oakland, Berkeley, and Marin.
3
Get compared in your segment
Your product gets tried alongside others in the same category. You see exactly where you rank.
4
Receive your demand report
City-level demand signal, purchase conversion by tastemaker, and segment ranking — regardless of distribution outcome.
For tastemakers
1
Receive your Relisher Box
A curated box of emerging Bay Area CPG products lands at your door. First look at things not yet on mainstream shelves.
2
Try everything, freely
No post required. No quotas. No talking points. Your credibility is the whole point — we never ask you to compromise it.
3
Share what genuinely excites you
Share what moves you in your own voice. Your unique link lets followers buy directly — and you see the impact you drove.
4
Help decide what gets to shelves
Brands that earn strong tastemaker demand get distributed through Tuck Market and DisCo. You decide what your city discovers.

What you walk away with

This isn't digital marketing.
It's proof of demand.

Every brand in the Relisher Box gets a data package built for the conversation that matters most — the one with a retail buyer. Whether or not you hit the distribution threshold.

City-Level Demand Signal
Which neighborhoods responded most before you've spent a dollar on retail. Know exactly where to push first.
Consumer Insights
We survey tastemakers and general consumers in the same markets. The gap between them is your retail timing argument — quantified.
Segment Ranking
How you stacked up against others in your category during the same wave. The context a retail buyer cares about most.
Purchase Conversion by Tastemaker
Every Relisher has a unique checkout link. Who bought, at what rate, in which zip codes. Real spend from real people.

In partnership with Tuck Market & DisCo

Strong performance
opens doors to real shelves.

The Relisher Box isn't connected to a gifting agency. It's connected to DisCo — an Oakland-based CPG distributor with next-day Bay Area delivery through Tuck Market and retail placement across the region.

Tastemakers discover your product
Bay Area's most trusted local tastemakers try, react, and share in their own voice. Organic demand builds and gets benchmarked against your segment.
State of Local captures the signal
We survey our tastemaker network alongside general consumers in the same markets. The data tells us where demand is building and how fast.
Strong performers get the offer
Brands that hit strong performance thresholds receive a purchase offer. We buy your inventory at retail cost and move it through Tuck Market and DisCo's retail network.
T
Tuck Market
by DisCo · Bay Area CPG distribution

Tuck Market delivers independent food and drink brands next-day across the Bay Area — priced at or below retail. Run by DisCo, a Bay Area CPG distributor based in Oakland. The same brands they put on store shelves, they now deliver directly to consumers.

MarketSF Bay Area
DeliveryNext day · $10 flat
Coverage315 Bay Area zip codes
DistributorDisCo · Oakland warehouse
Expanding toLA & Seattle 2026
Slotting feesNone. Ever.

Distribution placement is earned through campaign performance — not guaranteed. Every brand receives their demand report regardless of outcome.

Wave 2 ships June 8

Ready to test your product in SF?

We review every application and select for category diversity, product quality, and retail readiness.

Emerging or regional CPG brand looking to grow in the Bay Area
Have a retail conversation coming — need demand proof
Can ship product within 14 days of acceptance
Open to honest, unscripted tastemaker feedback
Want purchase conversion data, not impressions
National brands already at scale in major retail
Brands requiring scripted content or guaranteed posts
Apply for Wave 2
Wave 2 products ship to our SF tastemaker network on June 8.
Wave 2 · June 8, 2026 · [email protected]
You're on the list — we'll reach out June 8.